Pinterest is a great marketing tool which is used to find fresh and inspiring content. It does this by helping to develop a brand and drive organic traffic to a website. In fact, users on it have the highest purchasing intent of any other social media users. So, if you’re not using Pinterest to promote your own business, or the business you work for, then you really are missing a trick!
If you are looking to develop an understanding in Pinterest marketing then you can learn everything you need in online classes. Suitable for all levels, I have spent the time researching the best online Pinterest tutorials out there. So, if you’re looking to progress your Pinterest marketing skills, there will be an online course out there for you
1. Pinterest Marketing & Advertising Beginner To Advanced 2022 (Udemy)
- Level: Beginner
- Completion time: 8h 39m
- Cost: $79.99
- Certification: No
- Number of people who have completed the course: 14,907
- Course rating: 4.6/5 (out of 1,464 ratings)
All you need to complete this course is Wifi, laptop and the hunger for more traffic and better results! Suitable for complete beginner, this course is designed to save you hours of time and stress by quickly identifying and killing bad strategies with Pinterest analytics.
To start, you’ll cover how to conduct Pinterest Keyword research to get the best SEO results. After, the course takes a look at various Pinterest graphics, a pinning schedule, Pinterest Analytics and Pinterest Advertising. As a bonus, you’ll also get access to Pinterest templates and various advertising campaigns. By the end of this course, you will have the knowledge and skills to gain a massive boost in traffic and sales for years to come!
2. Slaying Pinterest 101 (Slaying Social)
- Level: Beginner
- Completion time: N/A
- Cost: $147
- Certification: Yes
- Number of people who have completed the course: N/A
- Course rating: N/A
Taught by Lia Garcia, a full time travel blogger who shares her advice and recourses with her community, this course will be the ultimate resource for anyone wanting to get into using Pinterest to increase brand awareness and site traffic.
Through completely self-paced learning, you will cover everything you need to know about Pinterest. The course starts by creating and setting up a Pinterest account and then looks at how to design beautiful pins that will gather lots of attention, clicks and therefore draw maximum traffic potential. On top of this, you will also learn what you should be doing every day, every week and every month to grow your account and drive traffic. You’ll have access to worksheets, videos and text to help you digest your knowledge and take it all in.
3. Leverage Pinterest for Your Creative Business: Strategies for Attracting Clients (Skillshare)
- Level: All levels
- Completion time: 1h 31m
- Cost: 14 day free trial
- Certification: No
- Number of people who have completed the course: 4,612
- Course rating: N/A
If you’re a creative professional, from an art director to an illustrator, using Pinterest has many benefits. This course gives an informative overview, including effective actions to take, so that you can get the most out of your creative business.
In just over an hour, you will cover all of Pinterests most valuable features to help you reach a wider audience. From creating a compelling profile to creating discoverable boards, preparing pins and pinning regularly, you’ll leave this course with all the knowledge you need. Absolutely no experience is required for this class… you’ll be shown the ropes and should leave feeling confident that Pinterest can work for you!
4. Pinterest Marketing for Massive Business Growth 2022 (Udemy)
- Level: Beginner
- Completion time: 2h 48m
- Cost: $114.99
- Certification: No
- Number of people who have completed the course: 8,415
- Course rating: 4.2/5 (out of 1,609 ratings)
If you’re wondering how you can make money on Pinterest, including how to get started and what to pin, then this class will teach you all the secrets that you need to know!
Suitable for beginners with busy lives who don’t have the time to waste on pointless social media posts, this course will break it all down for you and keep it simple. In a step-by-step manner, the course starts by looking at how to set up a professional looking Pinterest site. After, you will cover how to discover how to optimize your Pinterest, how to get creative, how to pin with purpose and how to tailor your content to suit your customers. You’ll also have access to exclusive templates and strategies so that rolling out a successful Pinterest site becomes better than ever.
5. Pinterest Marketing: The How & Why for Creative Entrepreneurs (Skillshare)
- Level: All levels
- Completion time: 30m
- Cost: 14 day free trial
- Certification: No
- Number of people who have completed the course: 5,868
- Course rating: N/A
A large quantity of website traffic comes from Pinterest, and this course explains how you should focus on Pinterest and give it as much energy as possible! This class covers the best formula for effective SEO for both Pinterest and anywhere on the web. After, you’ll discover the recipe for the perfect pin and how to keep your theme and your posting consistent and efficient. The course closes with covering the best practices to ensure that you’re ticking all of the boxes!
If you’re looking for a straightforward, no nonsense, 30 minute introduction into Pinterest, then this course is the one for you!
6. Pinteresting Strategies 2.0 (Blogging like you mean it)
- Level: All levels
- Completion time: N/A
- Cost: $97
- Certification: Yes
- Number of people who have completed the course: N/A
- Course rating: N/A
If you want the complete Pinterest training bundle, then this course is the one for you! The course creator, an experience Pinterest professional, argues that there is no Pinterest secret, but there are some crazy important things about Pinterest that you are probably missing.
By exploring the Pinterest algorithm, you will leave this course with the knowledge of Pinterest and how it can help you drive website traffic. You’ll have actionable steps to follow, so that everything you’ve learnt from the course you can handle in real life.
7. Pinterest Marketing 101 for Creative Entrepreneurs (Skillshare)
- Level: Beginner
- Completion time: 1h 41m
- Cost: 14 day free trial
- Certification: No
- Number of people who have completed the course: 12,981
- Course rating: N/A
If you’re a creative who wants to get the best out of your business, then this is the course for you! Specifically, creative entrepreneurs who want to see Pinterest to get traffic and sales can learn a lot from this course.
From understanding how Pinterest can help you, to the elements of a great Pinterest pins and boards, after this short course you’re guaranteed to have what you need to succeed. You will also complete a hands-on class project, which will teach you how to come up with a creative brand, compelling title, a keyword friendly descriptions and ten custom pins that you’ve designed yourself!
8. The Ultimate Guide to Pinterest Marketing (Pinterest Ninja)
- Level: All levels
- Completion time: N/A
- Cost: $147
- Certification: Yes
- Number of people who have completed the course: N/A
- Course rating: N/A
This course is your ultimate guide to mastering Pinterest and it is suitable for anyone of any level of experience. To start, you will learn how to create a mind blowing Pinterest business account, how to link it to an official looking website and how to enable rich pins to give your profile a larger reach.
After setting up your Pinterest account and your website, you will learn about keywords, SEO and account optimization, which includes understanding which keywords to use and how to pin for proper optimization. Later modules include how to create high converting Pinterest pins, various pinning strategies and analytics and pin metrics!
Conclusion
So, there you have it, the 8 best Pinterest courses that are available online. These classes are suited to anyone who is wanting to develop their skills and use Pinterest to gather website traffic.
Having excellent Pinterest skills will aid you in landing hundreds of exciting careers. Specific careers where Pinterest skills are particularly helpful include:
- Artist
- Beauty Therapist
- Copywriter
- Content Creator
- Graphic Designer
- IT Manager
- Marketing Manager
- Marketing Assistant
- Personal Trainer
- Sales Manager
To gather the Pinterest skills that will make you successful in lots of careers, there are lots of online courses available for you. There are free courses that take only a few hours to complete. And, there are more expensive courses that take over 5 hours to complete! Some courses are suitable for those with no previous experience in SEO or marketing. Whereas other courses are better suited for those with lots of experience in building site traffic, but are looking to increase their knowledge and understanding specifically in branding.
The online classes in this list are the best of the best. Each is taught by an experienced and dedicated teacher, and they all have lots of satisfied and happy customers.
So, which course you decide take depends on your experience, funds and spare time. Are you someone who has lots of SEO and marketing experience? Or, are you completely new to Pinterest and SEO? Do you have a huge amount of money to spend on your skill development? Do you have a lot of spare time, or are you just looking for a quick, but effective, skill top up?